ChicExecs Brand Strategy Agency
Lydia Vargo is the Director of Sales at ChicExecs PR, where Lydia manages channel relationships and buyer connections for various clients. Prior to this, Lydia worked as a Regional Sales Representative and Wholesale at Mackenzie Financial Corporation. Lydia also has experience in alumni relations at the University of Western Ontario, where Lydia obtained a BA in Psychology.
ChicExecs Brand Strategy Agency
We are a global Brand Strategy Agency specializing in public relations, social media and retail placement. Background experience within the organization includes over 30 years of Advertising/Marketing/PR and 15 years of Business Management, Retail sales. ChicExecs was born out of a culmination of experience through the founder’s marketing experience, ChicBlvd Magazine, as well as a successful product launch—ChicBuds fashion electronics (www.chicbuds.com). This bird’s eye view into all areas of a successful product launch and brand growth, provided an opportunity for ChicExecs to recognize an underserved need which led to the creation of ChicExecs company servicing entrepreneurs as well as established businesses. ChicExecs was launched in 2006 and quickly garnered over 100 Clients and a network of 35,000 small businesses due to the high demand for our model and innovative new system. Clients continue to receive features in many well-known media outlets such as InStyle, People, Parenting, Pregnancy & Newborn, Modern Bride, Shark Tank , The Today Show, The Doctors, FOX News and thousands more. Following ChicBlvd Inc’s product line placement in stores such as Nordstrom, Neiman Marcus, Bed Bath & Beyond, Target, Lord & Taylor and more. ChicExecs provides retailers with alternative sell thru options including celebrity marketing, pr and social media at a store level. Our services are free to retailers and are the benefits to working with our product lines. Sell - thru is #1 After helping Clients with Channel Management growth, ChicBlvd Inc quickly identified the need for funding partnerships for budding entrepreneurs. ChicExecs provides the recipe for success in our growing network and continues to service industry leaders around the country.