Tricia Norton is a cofounder and Chief Marketing Officer at DISCOVER LIVE, where they shape personalized virtual travel experiences. With over 20 years of experience in global P&L leadership and brand management across various industries, Tricia has demonstrated significant expertise in driving transformational growth for renowned brands like Timex, Bulova, and Reebok. Their notable achievements include managing successful marketing campaigns that resulted in significant revenue increases and operational improvements. Tricia has also founded an advisory firm and is a founding member of Chief, a network aimed at empowering women in leadership. Currently, Tricia is furthering their education at New York University's Stern School of Business.
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