Erica Forrette

Erica Forrette is the current Director of Marketing at Chipper, and was previously the Director of Marketing at Chipper Education, Inc. Erica has also worked as the Director of Digital Marketing at Lakeshore Learning Materials. Erica has extensive experience in marketing, including keyword research, App and Play Store optimization, email marketing for engagement and retention, content strategy and planning, customer acquisition, and more. Erica is a skilled leader and team builder, with a proven track record of success in executing B2C marketing strategies. Erica is an expert in email marketing, and has successfully implemented responsive design, personalization, and dynamic content to increase both email results and team efficiency.

Erica Forrette has a BS in Marketing Communications/Communication Studies from Emerson College. Erica is also certified by Section4 as a Certified Innovation Strategist and a Prof G Certified Strategist. In addition, Erica has completed certifications from LinkedIn in Lead Generation Fundamentals, Marketing Analytics: Setting and Measuring KPIs, and Facebook Advertising Fundamentals. Erica is also certified by The iOWest Theater in Level 1 Improv Comedy Training. Finally, Erica is a member of LA's Community Emergency Response Team (CERT) and is an OMCPⓇ Online Marketing Certified Professional.

Erica Forrette reports to Amit Mathew, Founder & President.