Christina Hofmann

Christina Hofmann is an accomplished Consumer Insights Manager at CHOICE, with extensive experience leading teams and overseeing numerous consumer research studies annually. Since joining CHOICE in August 2015, Christina has implemented efficient research tools, driven organizational change initiatives, and collaborated with various stakeholders to integrate insights into business strategies. Previous roles include Acting Head of Consumer Data and Insights at CHOICE, Consultant at Westpac, and multiple positions at Vision Critical, where Christina managed key client accounts and contributed to significant research projects in the banking and telecommunications sectors. Academic qualifications include a Ph.D. in Molecular and Cellular Biology from Université Louis Pasteur and a Diplom in Biology from Heidelberg University.