Kumar Flower Kay

Kumar Flower Kay is an accomplished professional with extensive experience in digital content, merchandising, and e-commerce within the outdoor and winter sports industry. Currently serving as the Digital Content & Merchandising Lead at Christy Sports since October 2022, Kumar drives website optimization and storytelling to enhance customer engagement. Previous roles include E-Commerce Producer and Digital Production Specialist at Christy Sports, along with a Research Fellow position at Western Colorado University, focusing on land management funding options. Kumar's background also includes leadership as Store Manager at Ski Barn Durango and outdoor instruction roles with organizations like Open Sky Wilderness Therapy and Northwest Outward Bound School. Educational qualifications include a Bachelor of Arts in Political Science and Government from the University of Puget Sound and an ongoing Master of Business Administration in Outdoor Industry from Western Colorado University.