Irwin Hau

Irwin Hau is a seasoned marketing professional with extensive experience in web design and account management. As the Founder and Director of ConversionCow since January 2023, Irwin has developed a MarTech SaaS tool designed to enhance website conversion rates through customizable slide-out pages. Irwin also serves as the Director of Chromatix Digital Agency, an award-winning web design firm based in Melbourne, which gained recognition for its innovative conversion-focused designs. Prior experience includes a role as Senior Account Manager at Clemenger BBDO, where Irwin managed significant accounts such as National Australia Bank and Hewlett Packard. Irwin's early career at GPYR as an Account Executive involved successful campaigns for credit card and mortgage products. Educational qualifications include a Bachelor of Science in Computer Science and Information Systems from the University of Melbourne and a Master's in Advertising from RMIT University.