Traci Whitley is a seasoned marketing professional with extensive experience in developing and executing B2B and B2C marketing communications across various platforms. Currently serving as the AVP of Marketing Communications at Churchill Mortgage Corporation since June 2017, Traci has successfully managed email campaigns, digital marketing, and SEO strategies while focusing on customer journey mapping and conversion rate improvement. Traci's previous roles include Director of Content and Communications and Corporate Marketing Communications Manager at Confirmation.com, where responsibilities encompassed lead generation, event coordination, and email strategy. Traci's experience also includes working as Channel Marketing Manager at Onlife Health, Creative Marketing Copywriter at Brookdale Senior Living, and Associate Director of Dissemination at Vanderbilt University. Holding a Bachelor of Arts in English and Writing from Middle Tennessee State University, Traci excels in crafting effective communication strategies and content development while collaborating with cross-functional teams.
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