Imrul Karim is a seasoned marketing strategist with over 17 years of experience in driving brand growth and customer engagement. They have held key roles such as Country Manager at Yonder Music Bangladesh and iflix, and Country Marketing Manager at The Coca-Cola Company. Currently, Imrul serves as a Senior Marketing Communications Manager at CIBC, where they continue to leverage data-driven strategies and storytelling to inspire loyalty. Imrul also contributes to education as an instructor at the Schulich School of Business - York University. Their academic background includes an MBA in Marketing from the Institute of Business Administration, University of Dhaka, and an International MBA from the Schulich School of Business.
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