Caroline Blackburn

Caroline Blackburn currently serves as the Senior Manager of Digital Strategy for the Cincinnati Bengals since April 2021, following a tenure as Ecommerce Manager at Petco. Prior to these roles, Caroline accumulated extensive experience at Walmart eCommerce, where responsibilities included leading the Grocery Candy team and managing strategies and P&L for various product lines. Earlier professional experiences include a Business Analyst position at Abercrombie & Fitch, where financial strategies and product performance forecasting were key tasks. Caroline also held marketing internship positions at UniversalGiving and the Cincinnati Bengals, where skills in outreach, social media management, and partnership development were honed. Caroline holds a degree in Public Policy from Duke University, complemented by a minor in Economics and a certificate in Markets and Management Studies.