Jessica Creces (McElhone) is currently the SVP Strategic Growth at Cineplex Digital Media, handling responsibilities such as Product, Marketing, Data Science, and Business Strategy. With a strong background in Product Management and Data Science, Jessica also serves as Chair of the Advisory Board for the Master of Digital Product Management Program at the Smith School of Business at Queen's University. Previously, Jessica held key positions at companies such as Christie Digital Systems, D2L, BlackBerry, and RBC, focusing on strategic marketing management, market intelligence, and analyst relations. With a MSc in Technology Management and a BSc in Computer Science, Jessica brings a wealth of expertise to the industry.
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