Patrick Gleason is a customer insights-driven marketer with over five years of experience in loyalty, brand, and marketing roles. Currently serving as the Loyalty Marketing Manager at Cineplex, they lead the product and membership growth strategy for the CineClub program. Previously, Patrick held positions at Canadian Tire Corporation, where they successfully managed multiple brands, and at American Express, where they contributed to customer acquisition marketing. Patrick earned an Honours Bachelor of Business Administration from Wilfrid Laurier University, graduating with a remarkable GPA of 11.1/12.
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