Cineverse Matchpoint
Lauren McCarthy is an accomplished marketing executive with extensive experience in the entertainment and technology sectors. Currently serving as Senior Vice President of Marketing at both Cineverse and Matchpoint, Lauren has successfully established key marketing functions and executed go-to-market strategies for proprietary streaming solutions. With a strong background in product and brand marketing, Lauren also advises on the NuVention: Arts & Entertainment program at Northwestern University. Previous roles include Head of Marketing at Tangelo.ai, Head of Product and Marketing at Contract High, and co-founder of Studio|DAO, highlighting a blend of entrepreneurial and corporate expertise. Lauren's production experience includes significant contributions to films such as "The Transfiguration," which premiered at the Cannes Film Festival, and "Learning to Drive," an official selection at the Toronto International Film Festival. Lauren holds a Master of Science in Leadership for Creative Enterprises from Northwestern University and a Bachelor of Arts in Theatre and Drama from Indiana University Bloomington.
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Cineverse Matchpoint
Matchpoint is the only end-to-end platform built by industry leaders to launch, manage, and schedule FAST channels quickly and affordably in a few clicks. Launching a streaming business to audiences over independent channels via D2C apps or platforms (Tubi, Samsung, Vizio, etc.) was a difficult process for publishers and media companies on a tight time table with limited technical resources, until now.