Ciranda
Don Trouba is an experienced professional in strategy, business development, and marketing, currently serving as Vice President of Strategy & Business Development at CIRANDA Inc. since January 2022, following roles as VP Go-To-Market and Director Go-To-Market within the same company. Prior experience includes a Marketing Consultant position at Baking Innovation and significant tenures at Ardent Mills, where Trouba held multiple leadership roles, including Sr. Director of Go-to-Market for Specialty Products, overseeing sales and marketing integration, and Director of Marketing, managing strategic marketing initiatives. Earlier experience includes directing marketing efforts at ConAgra Foods, leading comprehensive marketing strategies, as well as previous roles in advertising agencies such as Anderson Partners Advertising and Foote, Cone & Belding. Trouba holds a Bachelor of Journalism in Advertising from the University of Nebraska-Lincoln and an MBA in Marketing from Bellevue University.
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Ciranda
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Ciranda is the leading North American provider and innovator of certified organic, non-GMO and fair-trade ingredients that create and inspire positive change. The company has expertise in gluten-free flours and starches; syrups and sweeteners; cocoas and chocolates; coconut products; liquid and powdered lecithins; and vegetable oils. Since 1994, Ciranda has helped grow the organic industry for the benefit of consumers, farmers and communities worldwide. The company is employee-owned and headquartered in Hudson, Wis.