Alex Nicolas

Senior Director - Retail Development & Wholesale RMC at Circana

Alex Nicolas is a seasoned professional in retail development and wholesale management, currently serving as the Senior Director of Retail Development & Wholesale RMC at Circana since January 2023. Previously, Alex held several key positions at SalesOut, including Associate Director of Wholesale Gateways and Business Unit Controller, from August 2018 to December 2022. Alex's extensive experience also includes roles at Tesco, where responsibilities ranged from Buyer to National Account Manager across various sectors, as well as positions at Ladbrokes and William Hill. Alex began the career as a Cashier Assistant and later moved into management roles, with a solid educational foundation in Business Administration, earning a Bachelor's degree from the University of Hertfordshire in 2009.

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