Ali Raza is a Senior Director of Consumer & Shopper Insights at Circana, a position held since March 2017, specializing in brand strategy and consumer behavior with over 25 skills in the field. Prior experience includes roles as Client Business Partner, Client Manager, and Insights Analyst at NielsenIQ from March 2008 to March 2017, as well as Market Research Analyst and Marketing Intern at The Hershey Company from March 2006 to March 2008. Early career experience includes serving as an International Student Recruiter at Elizabethtown College. Ali Raza holds a Master of Business Administration (MBA) from Baylor University's Hankamer School of Business and a Bachelor of Science (BS) in Accounting from Elizabethtown College.
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