Amanda Rowe is a Senior Marketing Effectiveness Consultant and UK Media Team Lead at Circana, where they leverage extensive experience in market research gained from both clientside and agencyside roles with blue chip clients. Prior to this, Amanda held positions as an Insight Director at SymphonyIRI Group and Marketing Effectiveness Consultant at IRI. They also served as a Research & Insight Manager at United Biscuits. During the summer months, Amanda runs The Garden Girl, a garden design business specializing in smaller gardens and planting plans. Amanda is currently pursuing a Personal Performance Coaching Diploma from The Coaching Academy and a BSc in Physics from Exeter University.
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