Amy Sandison

Amy Sandison currently serves as the Director of Client Insights at Circana, specializing in on-site client relations for Molson Coors since April 2021. With a robust background in marketing, Amy has contributed to Red Bull as a Category Development Manager and operated as an Independent Marketing Consultant, where services included marketing analytics and brand strategy from August 2012 to August 2019. Earlier experience includes key roles at PepsiCo, where achievements involved leading product reformulations for Tropicana and developing trade strategies as a Category Insights Manager. Additionally, Amy has authored content related to social-emotional learning and parenting through Posikidly since February 2014. Academic credentials include a Bachelor's degree in Business Administration from Gies College of Business, University of Illinois Urbana-Champaign, and an MBA in Marketing from Northwestern University's Kellogg School of Management.