Curt Hollmann has a diverse work experience spanning over several years. Curt is currently serving as the Principal of Consumer & Shopper Insights at Circana since March 2023. Before that, they worked at IRI, where they held multiple roles, including Director of Consumer and Shopper Marketing and Principal of Market & Shopper Intelligence. In their role at IRI, they were responsible for strategic planning and execution in consumer and shopper insights.
Earlier in their career, Curt held various positions such as the Director of Own Brands at Giant Eagle, Inc., where they led a team responsible for center store private label brand strategy and execution. Curt also has experience as the Director of Consumer Insight at VF Corp and as a Customer Marketing Manager and Associate Brand Manager at Kimberly-Clark.
Prior to their corporate roles, Curt worked as a Principal at Washington Strategies, LLC and also served in the U.S. House of Representatives as a Legislative Director and Legislative Assistant for Congressman Tom Lewis. In these positions, they were responsible for legislative activities and managing legislative positions and strategies.
Overall, Curt Hollmann has a strong background in consumer and shopper insights, strategic planning, brand management, and legislative affairs, with experience in various industries and roles.
Curt Hollmann attended The Ohio State University Fisher College of Business from 1998 to 2000. Prior to that, they received a B.A. in Political Science from the University of Maine, where they studied from 1985 to 1988.
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