Joan Holleran Driggs

Joan Holleran Driggs has a diverse range of work experience. Joan is currently serving as the Vice President of Content and Thought Leadership at Circana since March 2023. Previously, they held the same position at IRI from December 2018 onwards. Joan has been an Advisory Board Member at Western Michigan University Food/CPG Advisory Board from 2014 to 2015. Joan has also worked as the Managing Director for Path to Purchase Institute at EnsembleIQ from June 2018 to November 2018. Before that, they served as the Managing Director of Strategy - Member Development, Path to Purchase Institute, and Editorial Director at Progressive Grocer and Progressive Grocery Independent at EnsembleIQ from April 2017 to November 2018. From 2008 to 2013, they worked as the Director of Research at Mintel, where they managed the content and delivery of Mintel's U.S. and Canadian reports. Joan additionally held the position of Integrated Research Manager at Mintel International from 2008 to 2011. Prior to that, they worked as an Editor for New Products Magazine at BNP Media (formerly Stagnito Communications) from 2001 to 2008. Joan also held the role of Editor for Beverage Industry Magazine at Stagnito Communications from 1996 to 2001. Joan'scareer started at Putman Publishing, where they worked as an Editor from 1988 until 1996.

Joan Holleran Driggs studied Mass Communication with a focus on Journalism at the University of Wisconsin-Milwaukee.