Weijia Chen

Weijia Chen is an experienced marketing and insights professional currently serving as an Insights Manager at Circana, focusing on consumer insights and reporting for major accounts such as Nestlé. Previous experience includes a role as a Junior Market Researcher at Mintel, where Weijia conducted economic market research and data analysis. Weijia has also held positions at Voicentric Ltd as an International Communications Representative, ADN Import Foods as an Account Manager, and Bayer as a Marketing Intern, while gaining foundational skills in marketing, communications, and data analysis through roles at L'Oréal, Hairburst LTD, and Allegis Global Solutions. Weijia holds a Master's degree in Marketing from Durham University and a Bachelor's degree in International Business and Finance from the University of Leeds.