Conrado Pelá

Conrado Pelá is a Senior Data & Analytics Specialist at CI&T, with a strong background in identifying business objectives and proposing comprehensive data solutions for diverse clients. Previous roles include Mid-level Data & Analytics Specialist, focusing on digital product tagging, dashboard creation, and exploratory analysis, as well as Performance & Web Analytics at Hagens, where Conrado played a key role in driving digital marketing strategies. Additional experience includes media campaign performance analysis at Portal Publicidade and digital marketing internships at Day2Br and Remix Social Ideas. Conrado holds a Bachelor's degree in Communication and Media Studies from Universidade Estadual de Campinas and a postgraduate degree in Data Science from Instituto Federal de Educação, Ciência e Tecnologia de São Paulo, with an exchange program in Digital Arts & Communication from Universitat Politècnica de València.