Gabriela Souza

Gabriela Souza is a seasoned marketing professional with a diverse background in B2B marketing, event strategy, and digital media management. Currently serving as a Marketing and Events Specialist for North America at CI&T since December 2021, Gabriela leads marketing event strategies and execution while fostering cross-functional collaboration to enhance brand visibility and drive pipeline growth. Prior experience includes roles as Marketing Strategist and Branding Analyst in the LATAM region at CI&T and Dextra, where Gabriela developed innovative marketing strategies, managed social media presence, and optimized digital campaigns. Educational qualifications include an MBA in Digital Business from USP/Esalq, a technical course in Digital Strategic Planning from ESPM, and a degree in Marketing from ESAMC.