Andrea Vásquez is a marketing executive with over 15 years of experience in online and digital marketing, project management, and budgeting. Currently serving as the VP of Digital Acquisitions at Citi, Andrea has previously held roles such as Director of Online Acquisition at dELiA*s, Inc. and Online Marketing Manager at Redcats USA. Andrea holds a Master of Science in Integrated Marketing from NYU and is fluent in English, Spanish, and French, with extensive experience in multicultural environments. Their expertise includes customer acquisition and retention, marketing mix optimization, and online advertising strategies.
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