Cheryl Barth

Cheryl Barth is a seasoned financial services professional with extensive experience in strategic account management and partner relations. Currently serving as Senior Vice President and Strategic Account Manager at Citi since June 2006, Cheryl leads the financial service portfolio for Citi Retail Services, specializing in payment solutions aimed at enhancing customer loyalty and driving partner sales in the specialty retail sector. Previously, as Vice President of Partner Management at Citi, Cheryl demonstrated exceptional aptitude by successfully executing a partnership turnaround with a global retailer, resulting in significant growth metrics. Prior to Citi, Cheryl held various advancing roles at GE Consumer Finance from September 1995 to June 2006, including Strategic Initiatives Cross-Sell Leader and Regional Vice President. Cheryl holds a degree from Northern Illinois University.