Esther Chow is a brand and retail marketing enthusiast with over 20 years of solid experience in retail marketing, focusing on brand management, communication, store format development, and loyalty club management for optimized customer journeys. They served as the Head of Branding at Mannings with DFI Retail Group from 2002 to 2017 and subsequently held various leadership roles, including Director of Marketing at Hong Kong Disneyland and General Manager of Customer Relationship Development at SmarTone. Currently, they are the Head of Brand and Customer Marketing at DFI Retail Group and the Marketing Lead at Citi.
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