Kris F. is a multi-disciplinary design and transformation leader, artist, and inventor with extensive experience in the Financial Services and Telecom sectors. Currently, Kris serves as the Head of Design & UX for Citi Markets & Transformation, overseeing global initiatives in data and risk transformation. Previously, Kris held roles such as Director of Experience Strategy & Ecosystems at Citi and Sr. Art Director at Satama Interactive, where they led various design efforts for prominent clients. As the Founder of FRZR Studio, Kris continues to innovate in the field while bringing a wealth of knowledge in user experience, design strategy, and digital ecosystems.
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