Lynn Tan is a Director at Citi since November 2012, responsible for driving growth in card billings and new card acquisition while leading key negotiations for marketing programs. Previously, as Senior Vice President, Lynn led digital transformation initiatives to enhance customer engagement across various client segments and implemented centralized marketing campaigns to ensure consistent brand messaging across 17 markets in Asia and EMEA. Earlier in the career at Citibank Singapore Ltd, Lynn served as Senior Marketing Manager focusing on cards usage and segment marketing strategies. Lynn holds a Bachelor Degree in Arts, specializing in Political Science and Economics from the National University of Singapore.
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