Tom O'Connor

Tom O'Connor is currently a Vice President at Citi, where they lead the UK Campaign Management Team and specialize in campaign automation. Previously, Tom held the role of Campaign Manager and worked as a Senior Specialist in Data Strategy at NewDay. Tom has significant experience in marketing automation and data management, with prior positions at MRM Worldwide and Which?. They hold a BSc Hons in Information Systems from Staffordshire University and an award in Data Management from The Institute of Direct and Digital Marketing.