Samuel Herrero

Vice President Travel Retail Division at Citizen

Samuel Herrero is an accomplished executive with extensive experience in sales and marketing within the luxury goods and travel retail sectors. As Vice President of the Travel Retail Division at Citizen Watch America since January 2017, Samuel has focused on sales growth across various channels, managing a $100M+ retail territory and working closely with global buying offices. Prior to this role, Samuel served as Sales and Marketing Consultant for International Luxury Group, where responsibilities included establishing and executing brand portfolios in Latin America. Previous positions also include Director of Sales for Gucci, National Account Manager at Newell Rubbermaid, Regional Sales Manager at Movado Group, and Product Marketing Manager at Applica Consumer Products. Samuel holds a Bachelor of Science degree in International Business and Marketing from The Ohio State University.

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