City Football Group
Niels Nouwen currently serves as Accountmanager Partnerships for Lommel SK at City Football Group, a position held since April 2025. Prior to this role, Niels was a Sales Representative at Alken-Maes from July 2018 to April 2025. Niels Nouwen completed education at KA 2 Topsportschool in Hasselt from 1999 to 2005, earning a degree in Technisch secundair onderwijs, Lo Sport.
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City Football Group
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City Football Group (CFG) is the world's leading private owner and operator of football clubs – with 13 football clubs across five continents within the CFG family. Established in May 2013, the CFG approach ensures that every club remains authentic to its fans and community, plays entertaining football and benefits from being part of a global organisation that applies the world's best expertise on and off the pitch. CFG pioneers and delivers a consistent underlying approach to talent development, fan experiences, sports entertainment, commercial opportunities and community impact. Over 400 partner organisations are central to the CFG model and a commitment to positively shaping the future of football. More than one billion followers worldwide support and connect with their CFG clubs. CFG clubs include Manchester City FC, New York City FC, Melbourne City FC, Yokohama F. Marinos, Montevideo City Torque, Shenzhen Peng City FC, Mumbai City FC, Lommel SK, ESTAC, Palermo FC, Bahia, and partner club Bolívar. Starting from 1 July 2024 – 30 June 2025, CFG’s shareholding in Girona FC has been put into an independent blind trust to ensure compliance with UEFA rules and regulations. CFG is majority owned by Newton Investment and Development LLC, wholly owned by His Highness Sheikh Mansour Bin Zayed, with a significant minority shareholding held by US-based global technology investment firm, Silver Lake (nearly 18%).