Shelley Parks has extensive experience in public relations and communications, currently serving as a Public Information Specialist for the City of Austin since September 2014. Previously, Parks held the title of Public Relations Manager at Genesis Today, Inc. from March 2012 to July 2014, where significant achievements included developing public education campaigns and increasing sales through media strategies. As the Director of Public Affairs at H-E-B from December 2004 to March 2012, notable contributions included enhancing community awareness by 40% and increasing media exposure by 346%. Earlier experience includes tenure as the Director of Communications and Marketing for the American Red Cross, where Parks developed effective marketing strategies and training programs. Shelley Parks holds a BBA in Marketing, Statistics, and Management from Baylor University.