Crystal Pollard is a seasoned professional with extensive experience in business development and entrepreneurship. Currently serving as Manager of the Small Business and Creative Sector at the City of Barrie, Crystal has previously held significant roles, including Manager of Entrepreneurship at Durham College and Vice President of Business Development at 44 North Digital Marketing. A strong background in research includes leadership positions at Dig Insights, where responsibilities ranged from Research Director to Research Analyst, contributing to various projects in the consumer packaged goods, food, and retail sectors. Crystal also played a key role in establishing the Henry Bernick Entrepreneurship Centre at Georgian College, assisting over 300 entrepreneurs annually. Educational credentials include a Master of Science in Marketing and Consumer Studies and a Bachelor of Commerce in Marketing Management from the University of Guelph.
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