Arturo Perez Calvo

Arturo Perez Calvo is an accomplished marketing professional with extensive experience in the restaurant and hospitality sectors. Currently serving as the International Chief Marketing Officer for CKE Restaurants Holdings since September 2018, Arturo previously co-founded and held the position of Principal at aliumclear Business Consulting, focusing on consumer-facing brands in Latin America and the Caribbean. From 1995 to 2016, Arturo was the Chief Marketing and Innovation Officer for Yum! Brands, where responsibilities included leading marketing strategies for KFC, PH, and TB in the Latin America and Caribbean markets. Earlier roles include Account Director at Grey Group, overseeing campaigns for major brands like Lucky Strike and McDonald's, and Supervisor-Account Director at ARS DDB, managing integrated campaigns for various global brands. Arturo holds an MBA in Organizational Development from UCAB and a Bachelor of Business Administration from Husson University.