Diego Salazar

Diego Salazar is the current head of paid marketing and growth at Clara. Diego has also previously worked as the paid marketing growth lead for DiDi. In this role, they were responsible for finding best practices for new city launches from an integrated marketing view, planning the biggest branding campaign in DiDi Food LATAM, designing SOPs with Ad Ops teams to optimize paid media investment, and more. Salazar has also co-led an attribution change from last touch to last click, and they have standardized paid planning processes for eater, Courier, and Restaurant acquisition across LATAM.

Diego Salazar is a Business Engineer who studied at the Instituto Tecnológico Autónomo de México.

Their manager is Gerry Giacomán Colyer, Co-Founder & CEO. They are on a team with Rodrigo Garcia Gonzalez - Head of Engineering, Ivan Quevedo - VP, Product, and Andreas Waldmann - Chief Marketing Officer.