Jessica Varçal

Jessica Varçal has extensive experience in e-commerce and commercial planning, with a focus on digital sales and conversational strategies. At Claro Brasil from May 2021 to December 2021, Jessica served as Gerente de E-Commerce Conversacional, leading growth strategies through guided purchase conversations, and also as Gerente de E-Commerce, overseeing the performance of consumer e-commerce and the sales strategy for various digital platforms. Additionally, Jessica contributed as Coordenadora de E-Commerce, focusing on digital sales through messaging systems. Prior to Claro Brasil, Jessica was part of the commercial planning team at NET Oficial from January 2008 to February 2014, where responsibilities included budget management and sales oversight for the telemarketing channel, holding roles as Especialista de Planejamento Comercial and Analista de Planejamento Comercial Sênior and Junior.