Cathy Liu

Cathy Liu is a seasoned professional in go-to-market strategies and entrepreneurship, currently serving as a Certified Creator at Clay since January 2025, where automation and creativity are at the forefront. Simultaneously, Cathy acts as a GTM Advisor for meetcathyliu, assisting early-stage founders in developing effective go-to-market motions. Previously, Cathy was the Founding GTM at Palmstreet, instrumental in launching new verticals for a live shopping app dedicated to plants and handcrafted goods. As a Co-Founder of Buji, Cathy played a pivotal role in establishing a live shopping app focused on handcrafted products and vintage fashion. Additionally, Cathy was a Founder Fellow at On Deck, contributing to a community of early-stage startup builders. Educational background includes a Bachelor of Science in Management Science from UC San Diego and an International Baccalaureate Full Diploma from Mira Loma High School.