Safiyyah Lanier

Safiyyah (Saphia) Lanier is an experienced B2B content writer and content strategist specializing in SaaS brands, with a focus on MarTech, AI/ML, HR Tech, and Fintech. Since October 2006, Safiyyah has operated under SaphiaLanier.com, developing customer-led content strategies and crafting product-led content. Current roles include content writing for Amazon, Omniscient Digital, HubSpot, Influencer Marketing Hub, Shelf Inc., ClearVoice, and Squarespace, encompassing a range of topics related to eCommerce, influencer marketing, and digital marketing. Safiyyah's expertise also extends to ghostwriting SEO content for SMEs and producing extensive blog content for reputable brands.