Kaitlan B.

Corporate Marketing Manager at Clearwater Living

Kaitlan B. is an experienced marketing professional with a diverse background in digital marketing and customer retention strategies. Currently serving as the Corporate Marketing Manager at Clearwater Living, Kaitlan has previously held positions as a Digital Account Manager at TransPerfect and a Retention Marketing Manager at NULASTIN®, where significant improvements in customer loyalty and engagement were achieved through innovative email marketing strategies. Additional roles include Digital Marketing Manager positions at Amenify and Real FIG Advertising + Marketing, where campaign management and content strategy were key focuses. As Digital Marketing Director at DBK Media, Kaitlan played a pivotal role in developing a profitable digital marketing agency, while earlier career experience includes marketing leadership at the Institute of Competition Sciences and Human Touch Home Health Care. Kaitlan's education includes a Bachelor's degree in progress at Southern New Hampshire University, with a focus on English - Creative Writing and a minor in Psychology.

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Clearwater Living

Since 1996, Principals of Clearwater Living have been actively engaged in the ownership, operation, and development of high-quality senior living communities nationwide. More specifically, the Principals of Clearwater have been an integral part of creating various senior living platforms for operators as part of senior management. In 2011, Clearwater Living was formed for the sole purpose of providing entitled land and developing senior living communities for operators and their financial stakeholders. By combining best practices learned and aligning with top-of-class industry professionals, Clearwater Living’s primary objective is to expedite the process of supplying innovative projects to meet the growing demand of active adult and senior living communities. To further that goal, Clearwater Living and Berkshire Group entered into a joint venture in 2016. Through the joint venture, Clearwater Living will strategically acquire, develop and operate a full range of senior housing communities (including a mix of active adult, independent living, assisted living and memory care) throughout the Western United States. CWL is comprised of a high-performance real estate team utilizing our collective imagination, ingenuity and inventiveness in everything we do. Our passion is to create and manage high-quality senior living communities uniquely positioned and designed to complement their community and neighborhood culture.