SW

Simon Wassef

Chief Strategy & Experience Officer at Clemenger BBDO (Adelaide) Pty Ltd

Simon Wassef serves as the Chief Strategy & Experience Officer at Clemenger since October 2023. Prior experience includes roles as Chief Strategy Officer at AKQA, where Simon led the company to be recognized as the Most Innovative Company in the Media & Marketing category by AFR BOSS in 2022 and overall in 2023. Previous positions include Chief Strategy Officer at TBWA\Chiat\Day, where the agency ranked 4th in Fast Company’s World's Most Innovative Companies, and Executive Strategy Director at R/GA during a period when the agency received multiple awards for innovation and excellence. Simon's career spans various strategic roles across notable firms including SID LEE, Droga5, and AMV BBDO. Educational qualifications include an MBA with a focus on Marketing and a B.Comm in Econometrics, Marketing, and History from the University of Sydney.

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