Kevelyn Belden

Director, Marketing at Cleveland Avenue

Kevelyn fell in love with the food and beverage industry when she got her start in beverage packaging at Tetra Pak, helping global customers understand the unique U.S. beverage market, as well as building a team to develop a consumer-driven PET bottle.

She then joined The Coca-Cola Company where she was initially responsible for brand development and regional promotions for Sprite. She subsequently joined Coca-Cola’s McDonald’s team where she led new product launches and created beverage marketing programs across 4,300 McDonald’s restaurants.

Kevelyn also spent time at a McDonald’s agency where she managed efforts to optimize menu board layouts and develop and innovate merchandising programs. Most recently she consulted with start-ups, small companies, and agencies to increase their business performance by helping them craft brand marketing and positioning strategies.

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