Georgia Sapounas

Senior Director, Digital Products & Innovation at Cleveland Cavaliers

Georgia Sapounas has a diverse work experience spanning various industries. Georgia is currently working as the Senior Director of Digital Products and Innovation at the Cleveland Cavaliers, where they are responsible for developing and driving innovative solutions across the organization's digital platforms. Prior to this role, they served as the Director of Digital Products and Innovation at the same company.

Before joining the Cleveland Cavaliers, Georgia worked at Renegade, where they participated in the Renegade Accelerator program, designed for female leaders and entrepreneurs. Georgia also held several positions at the Canadian Olympic Committee, including Director of Digital and Senior Manager of Digital Marketing. In these roles, they led teams and oversaw the fan experience across various digital platforms. Georgia also played a significant role in the successful execution of digital activations during the Sochi 2014 Winter Olympics.

Georgia has experience in social media and digital marketing, having worked as a Digital Manager at BMO. Georgia collaborated with sport sponsorships to develop digital and social campaigns that met business objectives and engaged consumers. Prior to this, they worked as a Digital, Brand, and Social Media Consultant, providing services to various clients, including a best-selling author and a sport apparel store.

Additionally, Georgia has experience in the real estate industry, having worked at the Ontario Real Estate Association as a Social Media Manager and Web & Media Designer. Georgia played a crucial role in creating a leading social media presence for the organization and launching various digital platforms.

Early in their career, Georgia worked at lululemon athletica as a Community Keyleader, where they managed the brand's online community and executed community-driven marketing initiatives with influencers and ambassadors.

Prior to their professional career, Georgia was an elite athlete on Canada's National Synchronized Skating Team, achieving impressive accomplishments such as winning four Canadian National Championships and earning bronze medals at the Junior Worlds and Senior Worlds competitions.

Through their diverse work experiences, Georgia has demonstrated their expertise in digital innovation, strategic leadership, and brand management.

Georgia Sapounas has a diverse and extensive education history. Georgia obtained an HBA degree in Visual Culture, Communications and Information Technology (CCIT), as well as Art and Art History from the University of Toronto. Georgia also completed a Queens Executive Education program in Business Administration and Management, General at the Smith School of Business at Queen's University. Additionally, Georgia achieved a Diploma in Digital Communications from Sheridan College. Moreover, they pursued a graduate program in Leadership at Landmark Education.

In terms of certifications, Georgia obtained a certification in Public Speaking from the University of Toronto School of Continuing Studies in September 2010. Georgia also became a Can Fit Pro Fitness Instructor Specialist through CanFitPro in September 2008. Furthermore, Georgia obtained a certification in Digital Communications from Sheridan Institute of Technology and Advance Learning in May 2008. Lastly, they obtained a First Aid certification from St. John Ambulance First Aid industry training & Health in September 2003.

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Timeline

  • Senior Director, Digital Products & Innovation

    June, 2022 - present

  • Director Digital Products Innovation

    March, 2020

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