Barbora Hinnerova

Barbora Hinnerova's work experience includes a variety of roles in marketing and business development. Barbora is currently serving as the Head of Growth at CleverMaps since July 2022. Prior to this, they were the Head of Marketing at CleverMaps from July 2020 to July 2022.

Before joining CleverMaps, Barbora worked as a Marketing Manager at Solarity, a distributor and solutions provider of photovoltaic systems in Europe, the Middle East, and North Africa. Barbora started as a freelancer and eventually transitioned to a full-time role. Their responsibilities included designing and executing the company's marketing plan, localizing the plan for specific countries, building relationships with suppliers, managing branding, implementing analytical tools, and supervising events.

Prior to their role at Solarity, Barbora worked as a Freelance Marketing Strategist and Project Manager. Their services included developing online marketing and e-commerce strategies, brand building strategies, content strategies, and copywriting. Barbora also collaborated with the digital agency Perspectio as a project manager, working with clients such as Solarity, Canina, ANF, KOVA Reality, and ZAiDU.cz.

Barbora has also held positions at CoverGo - Insurance Made Simple, where they served as a Marketing Manager, and Smart Guide, a platform that turns phones into interactive private guides, where they worked as the Head of Business Development & Marketing. Their responsibilities at Smart Guide included onboarding customers, conducting marketing experiments, managing guide implementation, testing various business models, managing external suppliers, and optimizing app store performance.

Earlier in their career, Barbora worked as a Social Media Researcher at Socialbakers.com.

Overall, Barbora Hinnerova has a diverse range of experience in marketing, business development, and strategy, with a focus on driving growth and executing successful marketing plans.

Barbora Hinnerova obtained a Bachelor's degree in Business Administration with a focus on International Marketing & Sales from Erhvervsakademiet Lillebælt (EAL) from 2016 to 2018. Prior to that, they completed an AP Degree in Marketing Management from the same institution between 2014 and 2016. In 2013 to 2014, Barbora studied Elektrotechnika at the University of West Bohemia, Pilsen. In addition to their formal education, Barbora has also obtained a Google AdWords Certification from Google in December 2016.