José Romano Lopez

José Romano Lopez is an accomplished sales and strategic leader with extensive experience in various industries, currently serving as the Director of Sales at CLEW Pouches since 2025. Responsible for the national sales strategy and execution of a leading nicotine pouch brand, José enhances performance across a diverse network of distributors and retailers. Prior to this role, José held multiple positions at TJP Labs Inc., including Director of Strategic Initiatives, where oversight encompassed operational transformation projects, and Director of Sales, managing North American sales teams. José has contributed significantly to sales growth at LIX Innovations and has a robust background in trade marketing with BAT, where strategic initiatives increased brand equity and consumer awareness. An accomplished professional, José has earned multiple sales awards during tenure at RBC and holds degrees in International Business and Finance as well as Business Technology Management from Ryerson University and Wilfrid Laurier University, respectively.