Dafny Weber

Dafny Weber is an experienced marketing professional currently serving as a Media Specialist at Clicksign since January 2024, focusing on planning, execution, and performance analysis of digital campaigns across multiple platforms including Google Ads and social media. With a strong background in marketing leadership, Dafny held the position of Head of Marketing at Fretefy and previously coordinated marketing acquisition efforts at Gupy. Additional roles include Senior Analyst at Gupy and Media Analyst at EBANX, where responsibilities encompassed campaign management, data analysis, and conversion optimization. Dafny’s career began at i-Cherry SEM Agency as a Copywriter, followed by roles in performance analysis and media management. Educational qualifications include a post-graduate degree in Cultural Anthropology from Pontifícia Universidade Católica do Paraná and a Bachelor's in Advertising from Faculdade de Tecnologia Opet.