Clinch
Katie Arena is the current VP of Marketing for New York at Clinch. Katie has over 8 years of experience in marketing, with a focus on product marketing, sales enablement, content creation, branding, strategic events, and internal training.
Katie started their career as a Transition Coordinator at Penn Medicine Princeton Health, where they supported the 500 million dollar transition of a hospital to a newly built facility. In this role, they were responsible for occupancy planning, operational readiness, marketing/communication, and medical staff readiness.
After Penn Medicine Princeton Health, Katie became the Marketing Manager at PulsePoint. In this role, they were responsible for leading the marketing strategy and execution throughout the USA, CAN, and LATAM. Katie also created and managed the brand strategy, content creation, events, and partnerships.
Most recently, Katie was the Regional Marketing Manager at Eyeota from January 2018 to December 2020. In this role, they were responsible for leading the marketing strategy and execution throughout the USA, CAN, and LATAM. Katie also created and managed the brand strategy, content creation, events, and partnerships.
Katie Arena earned a bachelor's degree in marketing from West Chester University of Pennsylvania. Katie also holds a certification from The Trade Desk in Edge Academy Certified: Marketing Foundations.
Katie Arena reports to Oz Etzioni, CEO & Cofounder, New York. They are on a team with Manu Ferreiro - Head of Personalization EMEA, Barcelona, Adi Raz - Head of Product, Israel, and Charel MacIntosh - Head of Business Dev. & Partnerships, New York.