Lauren Schuman is a seasoned product and growth executive with over 20 years of experience in driving revenue through data-driven growth strategies. Currently serving as VP of Product Growth at Close, Lauren is building out the new Product-Led Growth function while also advising various companies in this space. Previously, Lauren held key leadership positions at Bitly, Mailchimp, and other organizations, where they successfully developed and implemented growth strategies that resulted in significant revenue increases. Lauren holds a BBA in Marketing from James Madison University and a Master's degree in Marketing from Georgia State University.
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