Colette Peterson possesses extensive experience in media and marketing strategy, currently serving as Vice President of Engagement Strategy at CMI Media Group since December 2018. Previous roles include Vice President of Marketing at VS Associates, Managing Director of Media at Lopez Negrete Communications, where strategic media initiatives were directed, and Consultant & General Manager at MMSC, focusing on operational and financial planning. Colette also held the position of Vice President & Group Media Director at FCB West, implementing multichannel communications for Taco Bell, and served as Regional Manager at McCann, overseeing multicultural and multichannel efforts across multiple regions.
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