Adam Gitlin is a high-achieving insights professional with extensive experience across packaged goods and retail sectors, including B2B and B2C environments. Currently, as Head of Retail Insights at Co-op, they lead a team focused on customer, brand, and business strategies while fostering insight best practices and providing actionable insights. Previously, Adam held various roles, including Head of Colleague Insight and Strategic Insights Manager, where they successfully managed large projects and teams to enhance customer experiences and drive strategic planning. Adam obtained a Combined Studies degree in Geography from the University of Brighton and a Postgraduate Diploma in Tourism and Leisure Marketing from the University of Central Lancashire.
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