Joanne Smith is a highly skilled people leader with 25 years of experience in large, diverse, and complex functions, primarily within Financial Services. Currently, Joanne serves as the Head of Customer Contact at Co-op and previously held the position of Centre Manager at Direct Line Group from 2011 to 2021. Joanne has demonstrated expertise in driving customer satisfaction and sales growth, leading business transformation, and managing multiple stakeholders across various teams and locations. Earlier in their career, Joanne also worked as Head of Customer Experience at the Royal Bank of Scotland and as Customer Services Manager at Seaquist Closures.
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