Iman Bayatra

Iman Bayatra has a diverse work experience in various marketing roles. In 2006, they worked as a Product Marketing Lead at Clalit Health Services, where they developed Go-To-Market strategies and led brand positioning. From 2008 to 2010, as a Senior Digital Marketing Manager at GO Internet Marketing, they targeted new clients and maximized advertisers' ROI. At UFXMarkets, from 2010 to 2013, they served as a Senior Digital Product Marketing Manager, developing marketing strategies and analyzing customer behavior.

Starting in 2013, Iman joined Google as a Global Strategist, where they conducted market research, executed data-informed initiatives, and led branding programs for B2B and B2C customers. Iman also worked on new product adoption and customer education.

In 2016, they joined DOCOMO Digital as a Global Product Marketing Manager, and later became the Global Head of SEM & Programmatic. In this role, they built strategic plans, tailored targeting methods, and achieved significant growth in traffic and revenues for startups.

From 2018 to 2019, Iman worked as a Sales Executive at Microsoft. In 2019, they became a Product Marketing Ambassador, Mentor & Contributor at Product Marketing Alliance.

In 2020, they worked as a Director of Global Product Marketing at Coachendo and as a Product Marketing Advisor at GrokSpark. In 2022, they became an Author at Packt.

Iman Bayatra's education history includes a Bachelor's degree in Statistics from The Hebrew University of Jerusalem, which was completed in an unspecified year before 2006. Iman also obtained a Master's degree in Business, Marketing, and Strategy from the same university, but the start and end years are unknown.

Iman is currently pursuing a Professional Certificate in Innovation and Entrepreneurship at Stanford University, with an expected completion date in 2024.

In addition to their formal education, Iman has obtained several certifications. Iman received certifications in Messaging, Customer Research, Narrative Design, and Product Marketing Certified: Core from the Product Marketing Alliance, with completion dates ranging from 2020 to 2022. Iman also has certifications in Shane Snow on Storytelling from LinkedIn (obtained in 2019), DoubleClick Search from Google (obtained in 2015), and YouTube (obtained in 2013).